Personal brand photography for pet-focused businesses, specializing in dog trainers

Photos that get you clients


How much more could you do for your business if your social media images were done for you?

Do you feel like you're constantly trying to figure out what to post on social media?

How much time are you spending every week planning, taking, and preparing the perfect image for your social media accounts?  Even if you only spend 60 minutes per week that adds up to almost 4 full days of your time per quarter!  That's more than two weeks over the course of a year.

Wouldn't you rather spend that time working ON your business, not in it?  Spending time with your family and pets?  Or working with clients and generating more revenue?

Or maybe you're NOT posting regularly and you're not getting the social media interaction that you're hoping for.

People buy from people and they connect through stories, especially visual ones.  You need images that will build engagement, create a community, and convert with your ideal client.  And you need to be posting those stories and images consistently to be seen by potential clients.

Branding photography helps you do that by telling your story through images.  From your client's current pain points to the solutions that you offer.

Show a peak behind the scenes,  candid interactions, happy customers, products being used in real life, etc.  Give your customers a reason to hire you.

At Real Brand Photography I'll work with you to create a custom plan to supply you with those images, up to 90 days worth in each photo session, in as little time as possible.  I know your time is valuable and you'll love working with a professional.

You'll have consistent images and full creative control on how you want to use them, including commercial rights. You can have custom images with full usage rights for less than what you'd pay for generic stock images with a commercial license.

If you're a dog trainer and a completely customized branding photoshoot isn't currently in your budget I can still help!  Join my new membership (while it's open) to get access to a gallery of new images each month.   No more searching through stock agencies trying to find images that actually show what you're looking for.  Just gorgeous images of dog trainers and happy dogs sent to your inbox each month.  

Stay consistent on social email with just a few clicks.  I'll even give you tips on how to take your own branding images until your business is going so well that you're ready for the full branding experience.

And since I'm also a professional pet photographer I know the complexities of photographing animals and specialize in personal brands that involve pets or include pet owners as ideal clients.

Work with a personal brand photographer that understands your needs as an entrepreneur and the unique challenges you face to grow your business.

Photo Gallery

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I'm Jennifer McCallum and this is one of our four dogs, Bentley. There's usually a foster dog and a few cats in the mix as well.

I help pet focused entrepreneurs, especially dog trainers connect with their audience by photographing the stories of their brands.

I started Real Brand Photography because I was looking for my own personal branding images to support my pet photography business, Pawdacious Portraits. I wanted:

  • A steady supply of quality images to have on hand
  • Photos from a variety of situations that would tell my story as business owner, pet owner, animal rescuer, wine geek, travel junkie and general goof ball
  • My pets needed to play a large role in the images
  • No watermarks or photographer branding to distract from the message
  • The rights to edit - crop, add text, resize, etc

I couldn't find anyone that could deliver what I wanted. It dawned on me that if I completely understood what I needed and still had a hard time finding a photographer offering those services then other entrepreneurs may have the same pain point. Especially the ones that involve the added complexity of working with animals.

I started my pet photography business because it was the perfect blend of my passion (animals) and skills (photography).  What I didn't realize was how much I would enjoy the business side of it.  It was a ton of work learning to set up a successful business, understanding SEO tactics, leveraging social media to grow a local following, and how to balance it all with giving my four dogs their best life.

Having built my own business I understand what business owners need.  Your time is incredibly valuable and I'll help you maximize it with pre-planning for efficient photoshoots and timely communication.

Audience is the new currency these days. The personal brands that are excelling are the ones that show up authentically and consistently. So if your business features pets, either directly or indirectly, I can help you reach your goals by creating beautiful images to tell your story. 

So don't wait to see the impact that personal brand photography can have on your business.  Start now, I am only taking a limited number of annual clients due to my pet photography business and high customer service levels.  Or join the dog trainers membership at the best value it will ever be!

Investment in your brand

Pay less for an annual contracts with quarterly photoshoots book single sessions as needed.  All packages include commercial use licenses and 1 to 2-week turnaround time on edited images. 

Due to my pet photography business I am only signing with 6 more annual personal brand photography clients, to ensure a great client experience.

Very limited availability on the introductory individual sessions.

Additional images can be added to any package.  Travel outside of the Metro Detroit/ Michigan area will incur fees of $600/day plus travel expenses.  

Local Business

2,000 per quarterly session - 8,000 annual

Perfect to showcase client transformations, new products, behind the scenes, etc. Quarterly sessions to keep a fresh flow of images coming.

40 images, commercial use

Up to four hours of shooting if needed

Online gallery for downloading

Pre-sized for various social media channels

One week turnaround 

Single Session

2,500 per session - no annual contract

Ideal for businesses that don't need quarterly updates or prefer to schedule ad hoc. Can be applied to future annual contract.

30 images, commercial use

Up to three hours of shooting if needed

Online gallery for downloading

Pre-sized for various social media channels

Two week turnaround 

Introductory Session

1,000 per session - no annual contract

For those clients who need just a few images or want to try it out on a smaller scale. Limited availability and one per client.

10 images, commercial use

Up to two hours of shooting

Online gallery for downloading

Pre-sized for various social media channels

Two week turnaround

**If you're a southeastern Michigan dog trainer you may be eligible for a special promotion 

Monthly Membership

24/month - no annual contract

For dog trainers who aren't ready to have a full customized session.

20 curated images, commercial use

Online gallery for downloading

Pre-sized for various social media channels

Delivered monthly

Monthly group calls to help you maximize your experience

Ready to start saving time and grow your business?

Email me

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